SPORT CHEK
WINNING THE PARKA WARS
Sport Chek asked us to launch a new Woods parka. We decided to launch an experience.
Introducing The Woods Parka Lodge.
Canada’s first (and only) parka-insulated yurt, available to rent exclusively on Airbnb.
2019 STRATEGY
PR AGENCY OF THE YEAR AWARDS
Silver Winner
2019 CPRS ACE AWARDS
Marketing Communications Campaign Of The Year – Gold
2019 IABC OVATION AWARDS
People’s Choice
Media Relations
Marketing Communications