Vice-President, Client Experience, Weber Shandwick Canada
Jen is the national business lead for both Amazon Prime Video and the Florida Department of Citrus (FDOC) in addition to Air Canada and RBC.
She has 10 years of client leadership experience across a breath of sectors including consumer healthcare, CPG, financial services, and government. She champions integrated planning, engaging the right team members to develop communications and marketing solutions that are tailored to her clients’ business needs.
Jen has led large brand-positioning assignments and complex cross-channel marketing campaign executions, including work for the GSK oral health care portfolio and servicing multi-national clients such as the Post Foods cereal portfolio. She has also managed accounts within global agency models including HSBC, Dove and Hellmanns, the latter of which received CASSIES award recognition.
Her approach to driving results lies in establishing a trusted partnership, asking the right questions and seeking audience-led solutions.
Outside of work, Jen is an avid golfer and always carves out time on weekends to do a crossword puzzle or two.