Our people

Greg Power

President & CEO, Weber Shandwick Canada

Greg Power brings 35+ years’ experience in communications and operational leadership to his role as president and CEO for Weber Shandwick Canada.

Greg Power

Greg Power speaks about CEO activism at the ICA

Greg’s Story

Greg is highly responsive and client-centric by nature and focused on using communications to solve business challenges. He specializes in developing master storytelling narratives, media and presentation training and provides C-suite advice and counsel. Greg is the senior counsellor for clients on reputational risk management, including crisis communication and issues management, supporting RBC, McDonald’s, Air Canada, and GM. His agency experience includes senior executive roles at Cossette Communications, Edelman Canada, Hill & Knowlton Canada and Rapp Collins Worldwide.

Under his leadership since 2010, Weber Shandwick Canada has tripled its revenues and been the most awarded agency in Canada over the past three years, winning The Holmes Report’s Canadian Agency of the Year in 2018, CPRS Canada Creative Campagin of the Year in 2015, 2018 and 2019, IABC Canadian Large Agency of the Year three years in a row in 2017, 2018 and 2019. Greg is a former journalist who has produced radio documentaries for CBC Radio and Radio Canada International.

He holds a Bachelor of Arts in sociology from McGill University and a Bachelor of Journalism (High Honours) from Carleton University. He is community focused and sits on the board of directors for Factory Theatre, JFL42, and the Institute of Communication Agencies.

Greg lives in Toronto with his wife, Leah, and three daughters, Maxine, Paige and Cleo, and three, yes three, beloved Shetland Sheepdogs—Louis, Henry and Charlie.

Posts by greg power

Maya Noel wins inaugural Weber Shandwick Richard Ellis Scholarship

May 21, 2020

In 2019 we created the Weber Shandwick Richard Ellis Scholarship as an important step on the path of shifting our industry towards a model that is diverse, equitable and inclusive. The scholarship provides a $1,000 grant to a fourth-year student […]

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Weber Shandwick named IABC best Large Agency for fourth year running

May 8, 2020

Thursday night marked the 2020 IABC OVATION Awards gala (held virtually, of course) celebrating excellence among Canada’s communications professionals. We were honoured to receive 11 awards across seven categories, including […]

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New Hires Drive Weber Shandwick Canada’s Client Experience and Integrated Media Excellence

February 3, 2020

We are pleased to announce three new hires to provide additional strength in client experience and integrated media. Kate Savage joins Weber Shandwick’s Client Experience team as a Senior Manager. […]

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Adding depth to our integrated team

December 16, 2019

We are pleased to welcome five great new colleagues to drive the agency’s market growth with additional strength in client experience, integrated media, and planning. Jane Almeida joins Weber Shandwick […]

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Building a great workplace

November 4, 2019

It’s important to be recognized for the work we do for our clients, and 2019 looks to be our winningest year ever. But the most important accolades we receive are […]

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Strategy names Weber Shandwick PR agency of the year (Silver)

November 1, 2019

We are thrilled to share that Weber Shandwick Canada has been named a 2019 PR Agency Of The Year (Silver) by Strategy Magazine. This is the first time we’ve risen […]

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Best Buy Canada Names Weber Shandwick PR AOR

August 22, 2019

Best Buy Canada has selected Weber Shandwick Canada as its public relations agency of record (PR AOR) following a competitive review. Best Buy, Canada’s largest consumer technology retailer with 175 […]

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Driving forward on diversity

July 29, 2019

Riding my road bike has been the source of many life lessons. For example, when my energy starts to fail climbing a steep hill, I know I won’t fail if […]

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New hires drive data-driven problem-solving creativity

July 10, 2019

We are delighted to welcome four new hires to the Weber Shandwick Canada team. Their arrival fuels our continued evolution from a conventional PR services model to a client solutions […]

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Large agency of the year x3!

May 30, 2019

They say good things come in threes.  For the third year in a row, IABC has named Weber Shandwick Canada the Large Agency Of The Year! At last night’s gala […]

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Weber Shandwick Canada sweeps 2019 CPRS Ace Awards

May 27, 2019

Nothing succeeds like success! After becoming the most awarded agency at the 2019 SABREs, we led our industry once again with 24 wins at last week’s CPRS Ace Awards. #BuickStyle […]

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PR Inspiration in five brilliant films

May 14, 2019

Last week at the 2019 SABRE Awards gala, I was struck about the similarities between brilliant PR programs and the best movies. But the lessons and inspiration that movies offer […]

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Weber Shandwick Canada adds new executives to its growing Toronto team

April 30, 2019

We are excited to add two new executives and welcome back one of our brightest health experts. Ryan Bazeley joins as SVP, Integrated Media, focused on enhancing data-driven media innovation among […]

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Weber Shandwick Canada adds three in Client Experience and Integrated Media

April 12, 2019

Melissa Legaspi We’re thrilled to add three new members to our growing team this April. Melissa Legaspi joins as Vice President on the Client Experience team. With deep experience on […]

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Weber Shandwick Canada Names Line Atallah Montreal Office Leader

February 15, 2019

MONTREAL – Weber Shandwick Canada today announced the appointment of Line Atallah as Senior Vice President and Office Leader, Montreal. Atallah brings deep experience in providing brand marketing solutions leveraging […]

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Will diversity make Canada a creative powerhouse?

May 16, 2018

It’s been said the world needs more Canada. In our increasingly diverse world, I believe global marketing needs the influence of more Canadians – and more Canadian creative agencies need […]

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Weber Shandwick wins Canadian Agency of the Year at SABRE Awards

May 7, 2018

Agency’s transformational growth drives award-winning work for clients TORONTO, May 2, 2018 – The Holmes Report recognized Weber Shandwick Canada at the 2018 North American SABRE Awards, where the agency […]

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Luke Cage on Netflix

The Year Ahead in Five Movies: My top priorities for 2017

January 22, 2017

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